Bridesmaids have all the fun…

That’s the motto behind the ah-may-zing new Maids collection by Rory Beca and Yifat Oren. These bridesmaids dresses are cool, stylish, versatile and beautiful, as you can tell, we’re pretty excited about them.

Every bride searches for dresses her girls can wear again, that are flattering, that reflect their style, and that can be dressed up or down. And these dresses are somehow all of that and then some.

So chic, yet so simple, we think selecting these beauties might get you into you friends’ good books forever!

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The collection is an exciting collaboration from acclaimed LA designer Rory Beca and renowned wedding planner, Yifat Oren.  The pair came together to produce fashion forward gowns, that were unlike anything else on the market.

With so many brides looking to high-street or designer dresses rather than conventional bridesmaid collections, we think these effortless dresses are going to be quite a hit.

We’ll pass you over to the team behind the collection, to tell us a little more about the idea behind them…

From The Designers

Together, Rory and Yifat have created a line of effortlessly beautiful dresses that are as versatile as they are unique. MAID’s debut line includes five easy and elegant dress styles in an array of shades including blush, magenta, royal, silver, and onyx.

Known for her sexy-yet-comfortable designs, Rory Beca had been approached repeatedly in the past with requests to create a bridesmaid-oriented line. Similarly, Yifat’s coveted wedding designs are in constant demand, having garnered widespread praise from the media, industry experts, and high-profile clients alike.

“We have very compatible tastes,” said Rory. “We have a similar passion for design, so we were able to sit down together and bounce ideas off of each other to create cool bridesmaid dresses that we personally would want to wear over and over again.”

Rory Beca Bridesmaid Dresses | Bridal Musings Wedding Blog

Unlike most bridesmaid dresses, MAID gowns are designed to be worn and enjoyed again, even after the wedding. There are very few options for bridesmaids as most dresses miss the mark when it comes to style, fit and comfort.

MAID addresses this problem by creating highly stylized bridesmaid dresses that exude wearable elegance. “The line is chic enough to wear on its own and simple enough to accessorize,” said Yifat. “It’s the kind of bridesmaid line I have been dreaming about for years and that bridesmaids will be excited to wear.

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It’s official, we’re obsessed. They’re just so freakin’ cool, right? I just love how the shoot is styled too, really fun and playful.

Maids is sold at Rory Beca’s website, prices range from $260-290. Tell us, what do you think of these unbridesmaidy bridesmaid dresses?

Get more ideas for Bridesmaids Dresses and Bachelorette Parties

Bridesmaid Dresses: Yifat Oren for Rory Beca