Sponsored Content/Wedding Dresses

Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection

Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Avery

While we’ve spilled our love for Jenny in the past (check out her bewitching bridesmaid line here) Jenny’s bridal lines naturally evolve each season with effortlessly modern styles that feel timeless. Her Fall 2018 Jenny by Jenny Yoo Bridal collection is a fresh look at classic styles sprinkled with youthful details.

Hand-sewn embellishments, luxe fabrics, and incredible construction define her newest collection of gowns, all under $2,000! She’s kept her silhouettes simple and balanced, with low-cut necklines, deconstructed bows, and understated ball gowns. Even her more tailored pieces (currently eyeing the Blythe gown!) combine elements of clean lines and soft glamour. This collection of contemporary styles is truly the definition of why we adore her!

And you might notice a familiar style and silhouette channeling a certain royal bride? The glamorous and modern boat neck Gwen gown could be perfect for the ‘Meghan Markle bride’ looking for something sleek but a bit more provocative (that’s what we all wanted to see right?) with an open back with sheer details. The truth is Jenny showed us the gowns at Bridal Fashion Week a month prior to the royal wedding – basically setting the trend for everyone’s favorite new British royal.

Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Blythe 2
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Blythe 4

She’s kept this season’s bride minimal – with soft taffeta, luxe crepe, and even a subtle plaid organza as seen on the wildy fun Avery gown. Every piece is perfectly balanced, whether that’s a deep neckline and a full skirt, or a high neckline paired with a gorgeous open back. These pieces are preppy, flirtatious, and undeniably playful.

Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Avery 2
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Avery 4

From Jenny Yoo

Jenny Yoo presents a fresh take on modern silhouettes, playful patterns, and charming textures in the launch of her Fall 2018 collections. Drawing inspiration from contemporary glamour, Jenny introduces youthful cuts in classic fabrications that are every bit runway ready as they are romantic.

The up and coming Jenny by Jenny Yoo Bridal delivers clean lines paired with alluring necklines, deconstructed bows, and one-of-a-kind embellishments. Appealing to the flirtatious side of femininity and characterized by an array of eye-catching details from hand-set pearls to three-dimensional sequins, the collection is for the preppy and playful bride. Jenny explores designs in soft taffeta, luxe crepe, and luminous silk organza while introducing an unexpected play on patterns. Inspired by sensible and sophisticated prep, voluminous ball skirts appear in posh plaid and chic stripes.

Jenny’s updated aesthetic celebrates design and craftsmanship. A balance of structure and seam details create sleek silhouettes that define today’s contemporary bride. Filled with integrations of volume, plunging backs, flutter sleeves, and flirty illusion insets, the Fall 2018 collection has both innovative and timeless styles, but every last one is refreshing and youthful.

Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Piper 2
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Spencer 5
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Spencer 4
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Charlotte 1
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Odette 2
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Blythe 1
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Blythe 5
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Piper 3
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Piper 1
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Spencer 6
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Spencer 2
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Avery 3
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Odette 1
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Blythe 6
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Blythe 7
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Charlotte 3
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Charlotte 2
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Spencer
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Presley 1
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Presley 2
Jenny by Jenny Yoo’s Fresh and Totally Modern Wedding Dress Collection | Presley

Essential Info

To shop the entire new Jenny by Jenny Yoo Bridal collection, head to Jenny Yoo’s website. These gowns are available for purchase in salons worldwide and online.

Follow Jenny Yoo on  InstagramPinterestFacebook & Twitter for classic & playful gowns and wildly fun wedding inspiration.

Be sure to follow our collaborative Pinterest board for more inspiration of soft glamour and the prettiest bridal styling.

This post was made in partnership with Jenny Yoo.

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